A Basic Checklist to Build a Website

Website creation is an investment in your business and should be considered. With various stages to go through when building and launching a website, it’s easy for teams to get overwhelmed. Using our flexible checklist adapted to your unique business and customer needs, you’ll streamline your design process and ensure you don’t miss any critical […]

MUM’s Impact on Your Online Presence &SEO

Google MUM is a new algorithm that’s 1,000x more powerful than BERT (Bidirectional Encoder Representations from Transformers)-A pre-trained model of NLP (Natural Language Processing). In simpler words, BERT understands the relationships between words in a sentence rather than viewing them one at a time. On the other hand, MUM, or Multitask Unified Model, is Google’s […]

How effective leaders steer their own—and their organizations’—destinies

Good leadership always needs a good focus. Today I am not talking about the type of leadership that is normally discussed. According to Peter Drucker “Only three things happen naturally in organizations- Friction, confusion and under performance””Everything else requires leadership” So it’s obvious that we pay serious attention to leadership in organizations, But what kind […]

Tips for Successful Social Media Marketing 2022

Building an online presence is no longer an option for companies in today’s competitive world; it is a necessity. Small and large businesses seek social media platforms to increase their online presence, gain followers and connect with their audiences. Building your online brand can be challenging with so many platforms and their different uses. You […]